Corporate Updates · 2023-08-16
Promoting Chinese Brands to the World! Botanee Group Demonstrates Four Brands at China-South Asia Expo
Promoting Chinese Brands to the World! Botanee Group Demonstrates Four Brands at China-South Asia Expo
A grand gathering takes place in the Spring City of Kunming. On the morning of August 16, the 7th China-South Asia Exposition and the 27th China Kunming Import & Export Fair (hereinafter referred to as "the Expo") kicked off in Kunming, Yunnan, with the theme of "Solidarity and Coordination for Common Development". The Expo was hosted by the Ministry of Commerce of the P.R.C. and the People's Government of Yunnan Province, and organized by business departments of South Asian countries. It has a history of 10 years. Wang Yi, a member of the Political Bureau of the CPC Central Committee and Director of the Office of the Foreign Affairs Commission of the CPC Central Committee, attended the opening ceremony of the Expo on that morning.

As an important strategic partner of the Expo, Botanee Group and its core brand Winona made a brilliant appearance. The Expo set up 15 pavilions, and the Botanee Group's booth sat in the Pavilion 13 "Biomedicine and General Health". Here, Winona demonstrated its corporate brand and cultural confidence, showing the extraordinary charm of Chinese brands to the world.


Through the cultural exchange platform of the Expo, Winona became an attention grabber on the international stage by telling the story of Chinese cosmetics brands. At the Expo, Winona displayed its star products such as Anti-sensitive Series, Barrier Repairing Series, Sun Protection Series and Advanced Anti-aging Series, showing its strong skin care capabilities. Many enterprise guests visited the booth for business negotiations. They highly recognized Winona's leading brand strength of "focus on sensitive skin", and greatly publicized the corporate status and product image. In addition to the core brand of Winona, Botanee Group also showcased three other brands: Winona Baby, AOXMED and Beforteen. As a leading dermatological-grade enterprise in China, Botanee Group garnered great attention with its expertise.
The Expo, lasting from August 16 to 20, was one of the major economic and trade exchanges between China and South Asian countries this year. Botanee Group's participation was to seize the great opportunity of mutually beneficial cooperation between China and South and Southeast Asian countries. The participation and popularity of its brands greatly improved the brand value and influence of the Expo. With a wide coverage of South and Southeast Asian countries and RCEP members, the Expo provided an international platform for Botanee Group to promote its products and display its image, helping enterprises improve their brand marketing and operation capabilities.

As a leading cosmetics company in China, Botanee Group not only brought visitors an extraordinary experience of its core products, but also impressed them with the expertise of top cosmetics brands. In the future, Botanee Group will continue to actively respond to China's Belt and Road Initiative, unremittingly perfect its global industrial layout, and continuously enhance its international competitiveness. It will pool the power of explorers to resolve skin care concerns, become a communicator, actor and leader in the high-quality development of the industry, expedite the high-quality development of cosmetics, and continue to show the world the strong strength of Chinese cosmetics brands.
